Be wary of flamboyant advertising, because it is likely to signify an emphasis on mass production rather than quality care When the fees charged per service are low, the number of services performed may be greater than needed, resulting in higher overall cost [1].
Dentists whose ads overemphasize “twilight sleep,” cosmetic dentistry, and one-visit comprehensive treatment may not be interested in long-term maintenance care that does not generate high income [1].
Routine use of intravenous sedation is another bad sign because it means that patients are exposed to unnecessary risks. Although general anesthesia can be appropriate for children [2,3], adults with seizure disorders, and a few other situations, the vast majority of patients do not need it for routine dentistry.
A small percentage of dentists espouse or engage in unscientific pracftices. You should avoid any dentists who:
- Sell vitamins or other dietary supplements
- Automatically recommend replacement of amalgam fillings or removal of teeth that have root canals
- “Specialize” in treating headaches, backaches, myofascial pain, or TMJ problems
- Allege that fluoridation is dangerous
- Identify themselves as practicing “holistic” or “biological” dentistry
- Diagnose neuralgia-inducing cavitational osteonecrosis (NICO)
- Go beyond dentistry by diagnosing “heavy metal toxicity” or diseases other than those of the mouth, gums, teeth, and associated tissues.